Qualitative Methods in the Department of Defense

Presenter Information

Douglas Jordan

Location

Room #2074

Format Type

Paper

Start Date

January 2014

End Date

January 2014

Abstract

This paper outlines my personal experiences with the use of qualitative methods in the Department of Defense in the area of International Communications. This paper presents an overview of the history of qualitative methods use and misuse and how the DoD has shown a preference for quantitative methods even though often they are actually qualitative measures that have been "quantified". I posses over 25 years of govenment experience and have presented on this previously within the US Government.

Comments

Breakout Session A

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Jan 17th, 10:25 AM Jan 17th, 10:45 AM

Qualitative Methods in the Department of Defense

Room #2074

This paper outlines my personal experiences with the use of qualitative methods in the Department of Defense in the area of International Communications. This paper presents an overview of the history of qualitative methods use and misuse and how the DoD has shown a preference for quantitative methods even though often they are actually qualitative measures that have been "quantified". I posses over 25 years of govenment experience and have presented on this previously within the US Government.