Focus groups are a commonly used methodology to explore ideas in a group setting with a researcher acting as moderator. However, in some contexts the presence of a moderator may unduly influence the responses of focus group participants. I report on the use of unmoderated focus groups, a modification of the traditional focus group methodology. Unmoderated focus groups are made up solely of participants in the research study and as such remove the direct influence of the researcher. I found that this methodology uncovered richer identity stories than interviews did alone. In this article, I present the methodology as well as potential constraints for its use in qualitative research.
Qualitative Research Methods, Focus Group, Unmoderated Focus Group, Interview, Group Interview, Narrative Research, Identity
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Recommended APA Citation
Canipe, M. M. (2020). Unmoderated Focus Groups as a Tool for Inquiry. The Qualitative Report, 25(9), 3361-3368. https://doi.org/10.46743/2160-3715/2020.4604