Home > HCAS > HCAS_PUBS > HCAS_JOURNALS > TQR Home > TQR > Vol. 19 > No. 19 (2014)
Volume 19, Week 19 - May 12, 2014
Articles
A Methodological Framework for Projecting Brand Equity: Putting Back the Imaginary into Brand Knowledge Structures
George Rossolatos
A Conversation Between Kip Jones and Patricia Leavy: Arts-Based Research, Performative Social Science and Working on the Margins
Kip Jones and Patricia Leavy