Exploring the Russian online reciprocal communities: the results of an ethnographic approach

Presenter Information

Elizaveta Polukhina
Anna Strelnikova

Location

2077

Format Type

Paper

Start Date

January 2015

End Date

January 2015

Abstract

Actuality. The dynamic nature of the Internet increases the level of social mobilization, and makes social networks more flexible, resourceful and numerous. Over the past few years (after the crisis of 2008, when money was lacking), reciprocal communities where previously unknown people share presents (products, items) on a non-repayable basis, have expanded: experts proclaim an increase in their number and a significant growth in the number of participants.

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Exploring the Russian online reciprocal communities: the results of an ethnographic approach

2077

Actuality. The dynamic nature of the Internet increases the level of social mobilization, and makes social networks more flexible, resourceful and numerous. Over the past few years (after the crisis of 2008, when money was lacking), reciprocal communities where previously unknown people share presents (products, items) on a non-repayable basis, have expanded: experts proclaim an increase in their number and a significant growth in the number of participants.