The objective of this study is to explore factors that affect employee engagement in financial offshore organizations in India. Sixty employees involved in offshoring financial services were interviewed. Thematic analysis was used to analyze data collected in the study. Three main themes were identified: (1) implicit benefits, (2) organizational culture and (3) organizational policies. The findings of this study are important due to their practical implications. First, the factors will encourage employers to make more employee friendly policies, and second, by resolving the employee issues raised in this paper, it is anticipated that the employers will be able to enhance the overall efficiency of their workforce and improve the employer-employee relationship.


Employee Engagement, Financial Services, Offshoring, Organizational Culture, Thematic Analysis

Author Bio(s)

Manish Gupta is a full time PhD student in Human Resource Management at IFHE University. He has a Master of Business Administration in Human Resource Management, and is also a recipient of Junior Research Fellowship awarded by University Grants Commission of India. Correspondence regarding this article can be addressed directly to: Manish Gupta at, E-mail: manuagwl@yaho.co.in

Shirshendu Ganguli is an Assistant Professor at IFHE University (IBS, Hyderabad) in the Marketing & Strategy department. He has a Ph.D. from Icfai University, Dehradun, India. His current research and teaching interests focus on services marketing, service quality, customer experiences and customer relationship management. His articles have appeared in several national and international publications like Marketing Management Journal, Managing Service Quality, International Journal of Bank Marketing, Total Quality Management & Business Excellence, Journal of Services Research, The Icfaian Journal of Management Research, The IUP Journal of Business Strategy, Abhigyan, The Icfai Journal of Marketing Management, and Effective Executive. His research has also been presented at numerous national and international marketing conferences.

Abhilash Ponnam has a PhD in management from Icfai University, Dehradun, India. He is currently working as an Assistant Professor at IBS Hyderabad. His areas of interest are product and brand management, mixed method research designs and segmentation research. His previous international publications include articles in journals such as: International Journal of Hospitality Management, Journal of Product and Brand Management, Journal of Customer Behavior, Managing Leisure and Journal of Targeting, Measurement and Analysis for Marketing.

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