The importance of applied research cannot be underestimated in this era of evidence - based implementation of intervention programs in health, community development, education, agriculture and other applied disciplines. Research reports of many qualitative studies have turned out short on quality due to poor data gathering techniques, analysis and write - up of findings. “Applied ethnography: guidelines for field research” is an authoritative narrative answering to this serious methodological flaws in applied research within ethnographic context. It presents rich and deep practical field experiences applicable in all qualitative research undertakings that demonstrate skills in planning field research ; from gaining entry to the community, diverse techniques in data gathering, analysis and ethnographic report writing; it is every researcher’s dream field companion.


Ethnography, Social Mapping, The Notebook, “Free listing and Pile sorting, ” Research Teams

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