Conducting qualitative research can be seen as a developing communication act through which researchers engage in a variety of conversations. Articulating the results of qualitative data analysis results can be an especially challenging part of this scholarly discussion for qualitative researchers. To help guide investigators through this difficult communicative process, the authors suggest Grice’s (1989) Conversational Maxims of Quantity, Quality, Relation, and Manner as general guidelines to follow when formulating and presenting findings in qualitative research products as well as basic assumptions to guide readers when judging the quality of result representations.


Qualitative Research, Qualitative Data Analysis, Grice’s Conversational Maxims

Author Bio(s)

Jan S. Chenail is an adjunct faculty of English for Academic Purposes (EAP) in the Reading Department of Broward College in Fort Lauderdale, Florida USA. She may be reached by email at jchenail@comcast.net. Dr. Ronald J. Chenail is the Co-Editor of The Qualitative Report and The Weekly Qualitative Report at Nova Southeastern University (NSU). He also serves as the Vice President of Institutional Effectiveness and Director of NSU’s Graduate Certificate in Qualitative Research. He can be contacted at 3301 College Avenue, Fort Lauderdale, FL 33314-7796 USA; Telephone: 954.262.5389; Fax: 954.262.3970; E-mail: ron@nova.edu. This paper was presented September 23, 2007, at the 8th International Interdisciplinary Advances in Qualitative Methods Conference, Banff Centre, Banff, Alberta, Canada.

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Original volume and issue number from The Qualitative Weekly, an offshoot publication of The Qualitative Report which has been folded into the primary journal: Volume 2, Issue 12


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