HCBE Faculty Presentations
Title
Assessing Consumer Confidence from Online Sources
Event Location / Date(s)
Paris, France / 2016
Document Type
Conference Proceeding
Presentation Date
2016
Conference Name / Publication Title
The Academy of Marketing Science World Marketing Congress
NSUWorks Citation
Petrescu, Maria; Dobre, Costinel; and Ben Mrad, Selima, "Assessing Consumer Confidence from Online Sources" (2016). HCBE Faculty Presentations. 839.
https://nsuworks.nova.edu/hcbe_facpres/839
COinS