HCBE Faculty Books and Book Chapters
Strategic maneuvering in healthcare technology markets: The case of Emdeon Corporation
Book Title
Emergent strategies for e-business processes, services and implications: Advancing corporate frameworks
ORCID ID
Yuliya Yurova0000-0003-4524-3471
Document Type
Book Chapter
ISBN
9781605661544
Publication Date
2008
Editors
Lee, I.
Keywords
Electronic commerce
Description
Recently, e-business applications have evolved beyond business transactions and services to include customer relationship management (CRM), mobile computing, Web mining, e-healthcare, social networking, and Web 2.0. As e-business continues to create new business models and technologies, researchers, higher education faculty, and practitioners are in great need of appropriate reference resources to enhance their understanding of all aspects of e-business technologies and management.
Emergent Strategies for E-Business Processes, Services and Implications: Advancing Corporate Frameworks is an authoritative collection of original, in-depth, and innovative research articles on e-business concepts, models, processes, services, and applications. This book presents an integrated view of emerging issues and technologies addressed by renowned scholars, providing researchers and practitioners with the state-of the-art reference for future research and practices on a wide range of topics including e-CRM, e-business model, multi-channel management, e-health, m-commerce adoption, offshore outsourcing, and e-business innovation.
DOI
https://doi.org/10.4018/978-1-60566-154-4.ch009
Publisher
Information Science Reference
City
Hershey, PA
Disciplines
Business
NSUWorks Citation
Yurova, Yuliya V.; Yurov, Kirill M.; and Potter, Richard E., "Strategic maneuvering in healthcare technology markets: The case of Emdeon Corporation" (2008). HCBE Faculty Books and Book Chapters. 173.
https://nsuworks.nova.edu/hcbe_facbooks/173
Additional Information
Chapter 9