HCBE Faculty Books and Book Chapters
Finding and Developing Customers
Book Title
Franchising 101: The Complete Guide to Evaluating, Buying and Growing Your Franchise Business
Document Type
Book Chapter
ISBN
978-1574100976
Publication Date
1998
Description
Franchising 101 is a thoughtful, thorough guide that offers advice on everything you need to know about evaluating, buying, and growing a franchise - from choosing the right franchise to handling taxes and banks to keeping records.
Publisher
Dearborn Trade Publishing
City
Chicago, IL
Disciplines
Business
NSUWorks Citation
Babcock, Cheryl, "Finding and Developing Customers" (1998). HCBE Faculty Books and Book Chapters. 132.
https://nsuworks.nova.edu/hcbe_facbooks/132
Additional Information
Chapter 16