Researcher Information

Abstract

The 1950’s was a time when companies took advantage of the sexist and domesticated view that society had on women, they began aiming their advertisements at women and how products would help them please their husbands. These advertisements made people believe they would not be happy or comfortable without the product shown.

Faculty Sponsors

David Kilroy, Ph.D.

Project Type

Event

Location

Alvin Sherman Library

Start Date

4-10-2015 1:00 PM

End Date

4-10-2015 5:30 PM

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Apr 10th, 1:00 PM Apr 10th, 5:30 PM

Women of the 1950s: American Housewives and the Outrageous Expectations

Alvin Sherman Library

The 1950’s was a time when companies took advantage of the sexist and domesticated view that society had on women, they began aiming their advertisements at women and how products would help them please their husbands. These advertisements made people believe they would not be happy or comfortable without the product shown.