HCBE Faculty Presentations

Event Location / Date(s)

Southern Management Association 2012 Meeting/Fort Lauderdale, FL

Event Name / Location

Program for the Southern Management Association Meeting

Presentation Date

10-27-2010

Document Type

Conference Presentation

ORCID ID

Regina A. Greenwood0000-0002-5577-499X

Description

We examined similarities and differences in generational values and value orientation of 4,952 working adults in Argentina, Brazil, Colombia, and Mexico as compared to those of US Hispanics. US Hispanics demonstrated a primary value orientation of High Social/High Moral that is different from the four Latin American countries but closer to respondents from Argentina and Brazil because their primary value orientation type matches the secondary value orientation type of US respondents. Additionally, generational value schema was more similar in Latin American countries than in the US. Implications of these findings, study limitations and recommendations for further research are also discussed.

First Page

49

Last Page

49

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