Drivers of Corporate Rebranding in the Telecommunications Industry In South Africa

Event Location / Date(s)

London, UK

Event Name / Location

International Corporate Identity Research Group (ICIG) 2015

Presentation Date

2015

Document Type

Symposium

Presenter(s) / Author(s)

Russell Abratt, Nova Southeastern UniversityFollow

Comments

Citation details to be verified.

NSUWorks Citation

Abratt, Russell, "Drivers of Corporate Rebranding in the Telecommunications Industry In South Africa" (2015). HCBE Faculty Presentations. 1067.
https://nsuworks.nova.edu/hcbe_facpres/1067