Theses and Dissertations

Date of Award

2020

Document Type

Dissertation

Degree Name

Doctor of Education (EdD)

Department

Abraham S. Fischler College of Education

Advisor

Francisca Uvah

Committee Member

Karen Kimball

Keywords

extrinsic motivation, intrinsic motivation, library services, self-service, technology

Abstract

This applied dissertation examined potential library member adoption of self-service technology (SST) in a southeastern county library system. The research framework of this study was based on the Technology Acceptance Model (TAM). More distinctively, this study explored the significance of motivation factors, to include both intrinsic and extrinsic factors, for choosing to use SST in a library environment as the reasonable effect of familiarity in influencing the possibility of its adoption.

The researcher used a non-probability sampling method to identify participants for the study. Edmonds and Kennedy (2013) suggested that surveys were primarily utilized to observe trends, personal attitudes, or interpretations on matters of widespread interest. Two types of self-administered questionnaires were used for this study—paper-based and email-based surveys. The prepared questionnaire was formulated on the evaluation of existing literature. The written work was adopted as a support to gain intangible and capacity information connected to the evaluated variables. The questionnaire comprised two operating variables. These variables included motivation factors of both intrinsic and extrinsic behaviors. In addition to the motivation factors, library members’ views regarding SST in library surroundings, library members’ purposefulness in using SSTs for borrowing library material, general questions, and statements evaluating self-checkout involvements using SSTs were included in the questionnaire. Demographic information was included in the questionnaire for research purposes. The instrument was comprised of 40 items. Using a quantitative approach, the researcher followed Creswell’s (2012) five-step process for the collection of data. The information gathered was evaluated using the Statistical Package for the Social Sciences (SPSS) computer software program.

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