Ethical Perceptions of South African Retailers: Management and Sales Personnel
International Journal of Retail & Distribution Management
ISSN or ISBN
Reports on the ethical beliefs of retail salespeople, managers and executives in South Africa. Little is known about the ethical perceptions of retailers despite the fact that retailing plays a vital role in the economy. A review of the ethics literature regarding retailing and sales is presented. A survey of 579 retailing employees was undertaken. Findings indicate differences in the ethical beliefs of salespeople when compared to managers. The specific differences are discussed, as well as implications and recommendations for retailers.
Bendixen, Michael T.; Abratt, Russell; and Drop, Karen, "Ethical Perceptions of South African Retailers: Management and Sales Personnel" (1999). HCBE Faculty Articles. 707.