Value Orientation of Indian and U.S. Respondents: A Study of Gender, Education, and National Culture
SAM Advanced Management Journal
ISSN or ISBN
Today, many managers supervise employees from other cultures and, therefore, must understand their values. Value theory states that a person's principal values drive their behavior The authors surveyed 121 Indians and 703 Americans to understand attitudes toward two workplace values--relationships and task completion. Responses were analyzed by education, gender; and culture (high-context, collective Indian culture versus low-context, individualistic American culture). Somewhat surprisingly, workers in both cultures valued relationships over tasks, but relative results produced differences. The focus on relationships suggests that value theory and value-driven management are fundamental to organizational success.
Mujtaba, Bahaudin and Pohlman, R., "Value Orientation of Indian and U.S. Respondents: A Study of Gender, Education, and National Culture" (2010). HCBE Faculty Articles. 429.