Task and relationship orientation of Thai and American business students’ based on cultural contexts
Research in Higher Education Journal
ISSN or ISBN
Global managers and educators should understand that cultural differences cannot be cured and, therefore, they should be accepted if professionals are to build strong relationships in order to work effectively in diverse workplaces and educational settings across the globe. Some of the common differences are across high and low context countries as well as those of individualistic and collectivistic cultures. To explore such differences, this paper focused on the cultural differences of Thai students in Thailand and American students from the United States of America (U.S.A.) in the business programs. Using the t-test statistical analysis, the results of 77 Thai respondents’ show that they tend to score similarly on the relationship-orientation and taskorientation; however, this is not the case when their averages are compared to the scores of respondents from the United States. The results of 87 American respondents are higher on both orientations when compared to their Thai counterpart. For practical application, some of the common cultural differences are presented for managers and educators who work in diverse settings, such as in the United States or Thailand. Finally, suggestions and implications for future studies are presented.
Mujtaba, Bahaudin, "Task and relationship orientation of Thai and American business students’ based on cultural contexts" (2008). HCBE Faculty Articles. 414.