Santorini Restaurant: One Entrepreneur’s Start-Up Adventure
Journal of Business Studies Quarterly
ISSN or ISBN
Bashir Hayek, of middle eastern descent from Lebanon, decided to open a Mediterranean-style restaurant in his hometown of Jackson, Mississippi. This case provides an overview of his adventure in opening a restaurant along with the operating challenges. The case provides his initial assessment, the monthly estimated costs, the actual challenges, and his need for more revenues to make the business a success. While the names and locations are disguised, all other elements are factual as they happened. The case explores some of the challenges that entrepreneurs face as they initiate opening a business, running the day-to-day activities of the business, and surviving the tumultuous ups and downs of the competitive business world.
Khanfar, Nile M.; Loudon, D.; and Mujtaba, Bahaudin, "Santorini Restaurant: One Entrepreneur’s Start-Up Adventure" (2010). HCBE Faculty Articles. 350.