Ageism and the Baby Boomers: Issues, Challenges and the TEAM Approach
Journal of Contemporary Issues in Education Research
This paper considers the issues and challenges associated with ageism relating to the Baby Boomer generation in Corporate America. Stereotypes about older workers are examined along with types of discrimination facing Boomers. The TEAM approach is proposed to combat ageism in the workplace. The strategy includes using intergenerational teams, education and training, awareness, accountability, and accommodation and mentoring as key components.
Gibson, Jane Whitney; Jones, J. Preson; Cella, Jennifer; and Clark, Cory, "Ageism and the Baby Boomers: Issues, Challenges and the TEAM Approach" (2010). HCBE Faculty Articles. 190.