HCBE Faculty Articles

Title

Ageism and the Baby Boomers: Issues, Challenges and the TEAM Approach

Document Type

Article

Date

1-1-2010

Publication Title

Journal of Contemporary Issues in Education Research

Volume

3

Issue

1

First Page

53

Last Page

60

Description

This paper considers the issues and challenges associated with ageism relating to the Baby Boomer generation in Corporate America. Stereotypes about older workers are examined along with types of discrimination facing Boomers. The TEAM approach is proposed to combat ageism in the workplace. The strategy includes using intergenerational teams, education and training, awareness, accountability, and accommodation and mentoring as key components.

DOI

10.19030/cier.v3i1.161

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