HCBE Faculty Presentations
Title
Early Marketing Strategies in the Electric Industry: Lamp Renewal Programs
Event Location / Date(s)
Michegan State University
Document Type
Conference Proceeding
Presentation Date
1-1-1999
Conference Name / Publication Title
Marketing History Conference
NSUWorks Citation
Greenwood, Regina A.; Hodgetts, Richard M.; and Wrege, Charles D., "Early Marketing Strategies in the Electric Industry: Lamp Renewal Programs" (1999). HCBE Faculty Presentations. 161.
https://nsuworks.nova.edu/hcbe_facpres/161
COinS