HCBE Faculty Presentations
Title
Antecedents of Brand Citizenship Behavior in Retailing
Event Location / Date(s)
Hatfield, London
Document Type
Conference Presentation
Presentation Date
2014
Conference Name / Publication Title
The Global Branding Conference
NSUWorks Citation
Abratt, Russell, "Antecedents of Brand Citizenship Behavior in Retailing" (2014). HCBE Faculty Presentations. 1064.
https://nsuworks.nova.edu/hcbe_facpres/1064
COinS
Comments
Citation details to be verified.