Corporate Branding in South Africa

Event Location / Date(s)

Baltimore, MD

Event Name / Location

2009 Academy of Marketing Science (AMS) Annual Conference

Presentation Date

5-20-2009

Document Type

Conference Presentation

Presenter(s) / Author(s)

Linda Siso, University of the Witwatersrand, Johannesburg
Geoff Bick, University of the Witwatersrand, Johannesburg
Russell Abratt, Nova Southeastern UniversityFollow

NSUWorks Citation

Siso, Linda; Bick, Geoff; and Abratt, Russell, "Corporate Branding in South Africa" (2009). HCBE Faculty Presentations. 1060.
https://nsuworks.nova.edu/hcbe_facpres/1060