CCE Faculty Proceedings, Presentations, Speeches and Lectures
Title
The Impact of Social Media and Related Technology on the Sales Process: A Qualitative Analysis from the Buyer's Perspective
Event Location / Date(s)
Charleston, SC / 2016
Document Type
Conference Proceeding
Presentation Date
2016
Conference Name / Publication Title
Atlantic Marketing Conference 2016
NSUWorks Citation
Smith, James N.; Billups, J.; Matthews, R.; and Wilson, S., "The Impact of Social Media and Related Technology on the Sales Process: A Qualitative Analysis from the Buyer's Perspective" (2016). CCE Faculty Proceedings, Presentations, Speeches and Lectures. 408.
https://nsuworks.nova.edu/gscis_facpres/408
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