Moderating Effects of Institutional Factors on Relationship Quality: A Comparative Analysis of the US, Brazil, and China, James Barry, Sandra Simas Graca
HCBE Faculty Articles

Humor Effectiveness in Social Video Engagement, James Barry, Sandra Simas Graca
HCBE Faculty Articles

The Impact of National Culture on the Role of Communication in B2B Relationships, Sandra Simas Graca
HCBE Theses and Dissertations