Tourism Planning and Marketing to Generation Y Prospects, Bahaudin G. Mujtaba, S. Karadayi
HCBE Faculty Books and Book Chapters

Entering the Tourism Industry and Generation Y “Prospects:” Turkish Entrepreneurs Planning to Enter the American Market, Bahaudin Mujtaba, S. Karadayi
HCBE Faculty Articles

Entering the Tourism Industry through Effective Business Planning to Deliver Value for Generation Y “Guests”: The Turkish Entrepreneurs Planning for Entry to the American Market, S. Karadayi, Bahaudin G. Mujtaba
HCBE Faculty Presentations