Part of the Business Commons

Works by Michela Mingione in Business

2018

Producers’ Views on Digital Era Brand Authenticity in a Traditional Winery, Michael T. Bendixen, Michela Mingione, Maria Petrescu, Russell Abratt
HCBE Faculty Presentations

Link

Ad Scepticism and Retouch-Free Disclaimers: are They Worth it?, Maria Petrescu, Michela Mingione, John Gironda, Herbert Brotspies
HCBE Faculty Articles

Link

2017

Corporate Identity, Strategy and Change, Russell Abratt, Michela Mingione
HCBE Faculty Articles