Part of the Business Commons

Works by Jacqui Spence in Business

1997

Corporate Sponsorship of the Rugby World Cup 1995: An Analysis of Sponsors and Spectators, Jacqui Spence, Russell Abratt, Douglas Mattheus
HCBE Faculty Articles

 

Use of Psychographics in Consumer Market Segmentation: The South African Experience, Jacqui Spence, Russell Abratt, Bobby Amos Malabie
HCBE Faculty Articles