Part of the Quantitative, Qualitative, Comparative, and Historical Methodologies Commons

Works by James Ayers in Quantitative, Qualitative, Comparative, and Historical Methodologies

2016

Qualitative Research for Social Marketing: One Organization’s Journey to Improved Consumer Insight, Kim Longfield, Reid Moorsmith, Katia Peterson, Isolda Fortin, James Ayers, Oana Lupu
The Qualitative Report

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