Title

Is it Any Clearer? Generic Qualitative Inquiry and the VSAIEEDC Model of Data Analysis

Location

1048

Format Type

Paper

Format Type

Paper

Start Date

12-1-2017 3:40 PM

End Date

12-1-2017 5:00 PM

Abstract

I designed this article to assist the novice researcher in determining if a generic qualitative research approach is appropriate for their intended research or dissertation. I intend for the article to offer clarification of the approach and build upon Caelli’s (2003) call for standardized generic qualitative inquiry guidelines. The article takes the researcher through a process of self-evaluation to determine alignment, or misalignment, with the five qualitative traditions: narrative research, phenomenology, grounded theory, ethnography, and case study. While generic qualitative inquiry has been posited to be an easy route, no experience necessary, its reliance on the method and tools of traditional qualitative methodologies can quickly lead the novice researcher to a muddied theoretical mess. This article offers researchers a boilerplate to use; a generic analysis method when the approach is generic qualitative inquiry, leaving a clear and concise stand-alone path for the novice researcher. The featured model is the VSAIEEDC method created by seminal author Dr. Roland Persson. The VSAIEEDC model is a cognition-based analysis method with seven steps: variation, specification, abstraction, internal verification, external verification, demonstration, and conclusion. This article contributes to the critical discussion of the foundation of generic qualitative inquiry and offers an analysis method in alignment with the fundamentals of a generic qualitative approach.

Keywords: generic qualitative inquiry, VSAIEEDC, qualitative analysis, cognition-based analysis, qualitative methodology, data analysis

Comments

This article was approved for publication by The Qualitative Report with a publication release of August 1, 2016 .The impetus for this research and subsequent paper was my own frustration at being "assigned" a generic qualitative inquiry by my dissertation mentor. I spent a full year attempting to fully understand what it was and how to draft an analysis plan without any type of framework or model to follow. The Caelli article was truly the only article I could find specific to generic qualitative inquiry. The Percy article was published while I was at the tail end of my dissertation and how I would have loved for it to have been published a year earlier. I created the analysis template in response to both Caelli and Percy and to give novice researchers a starting point to generic qualitative inquiry. My main motivation was to help other students get a firm grasp or what generic qualitative inquiry is, why they should or should not be conducting it, and a guide to its analysis.

As to personal information requested:

My degree was conferred in October of 2015. My Ph.D. is in Organization and Management with a Leadership specialization. I have been and am a CEO for trade organizations. I currently am the CEO of Rockhead Group USA, LLC a private best practices trade council in the stone fabrication industry. I also teach graduate courses for REALTOR University which recently received accreditation. I teach the real estate association management specialization. I spent 12 years as a REALTOR trade association CEO.

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Jan 12th, 3:40 PM Jan 12th, 5:00 PM

Is it Any Clearer? Generic Qualitative Inquiry and the VSAIEEDC Model of Data Analysis

1048

I designed this article to assist the novice researcher in determining if a generic qualitative research approach is appropriate for their intended research or dissertation. I intend for the article to offer clarification of the approach and build upon Caelli’s (2003) call for standardized generic qualitative inquiry guidelines. The article takes the researcher through a process of self-evaluation to determine alignment, or misalignment, with the five qualitative traditions: narrative research, phenomenology, grounded theory, ethnography, and case study. While generic qualitative inquiry has been posited to be an easy route, no experience necessary, its reliance on the method and tools of traditional qualitative methodologies can quickly lead the novice researcher to a muddied theoretical mess. This article offers researchers a boilerplate to use; a generic analysis method when the approach is generic qualitative inquiry, leaving a clear and concise stand-alone path for the novice researcher. The featured model is the VSAIEEDC method created by seminal author Dr. Roland Persson. The VSAIEEDC model is a cognition-based analysis method with seven steps: variation, specification, abstraction, internal verification, external verification, demonstration, and conclusion. This article contributes to the critical discussion of the foundation of generic qualitative inquiry and offers an analysis method in alignment with the fundamentals of a generic qualitative approach.

Keywords: generic qualitative inquiry, VSAIEEDC, qualitative analysis, cognition-based analysis, qualitative methodology, data analysis