HCBE Faculty Articles

Title

The Value of Creating, Maintaining and Sustaining an Intrapreneurial Culture: An Analysis of 3M’s Strategic Positioning

Document Type

Article

Date

1-1-2010

Publication Title

International Journal of Arts and Sciences

Volume

3

Issue

13

First Page

332

Last Page

346

Description

3M experiences similar challenges as any other large global firm to develop strategies that enhance their core competencies and keep them competitive. Using such popular concepts as the SWOT analysis, the five forces model, and the balanced scorecard approaches, this case provides a review of 3M’s strategic positioning and their progress over the last few decades in creating, sustaining and retaining an intrapreneurial culture

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